Aristotle's Rhetoric: An Art of Character
by Eugene Garver

In this major contribution to philosophy and rhetoric, Eugene Garver shows how Aristotle integrates logic and virtue in his great treatise, the Rhetoric. He raises and answers a central question: can there be a civic art of rhetoric, an art that forms the character of citizens? Since rhetoric is concerned with making a judgment it has generated the trio canonized in the history of rhetoric as ethos, pathos, and logos.

The Morphing of Ethos: Computer-Based Composition and the Role of Persona
by David Georgina

Through this exploratory monograph, the author examines a changing ethos within forums of Computer Mediated Communications. Ancient and modern definitions of ethos, as well as the interplay of persona, are applied to students' online digital discussions. Ethos is determined by language competency ,technology competency, and by the discourse situation; while persona, which is related directly to the rhetorical situation, is defined as the mask through which meaning is passed.

Clout: Tapping Spiritual Wisdom to Become a Person of Influence
by Stephen R. Graves & Thomas G. Addington

Clout, or influence, according to Graves and Addington is "a person's ability to shape people and mold outcomes." It is a powerful force in society, but one often used primarily for personal ends. Graves and Addington are business consultants, teachers and mentors whose goal is to help people negotiate the intersection between the world of business and the wisdom of the ages. It has three elements - logos, pathos, and ethos - that determine a person's persuasiveness.

Introduction To Classical Legal Rhetoric: A Lost Heritage
by Michael H. Frost

Lawyers, law students and their teachers all too frequently overlook the most comprehensive, adaptable and practical analysis of legal discourse ever devised: the classical art of rhetoric. Beginning with Aristotle's Rhetoric and culminating with Cicero's De Oratore and Quintilian's Institutio Oratoria, Greek and Roman rhetoricians created a clear, experience-based theoretical framework for analyzing legal discourse. Frost relies on the classical concepts of logos, ethos, and pathos to analyze various persuasion techniques and matters of style.

Rhetoric: An Historical Introduction
by Wendy Olmsted

Wendy Olmsted gives scholars and teachers in many disciplines a valuable new kind of historical introduction to rhetoric. In three interrelated sections she provides a clear overview of classical rhetoric, incisive case studies of literature and rhetoric, and a suggestive discussion of rhetorical invention and argument in literary criticism, politics, and law. This book creatively teaches us how to think rhetorically through concrete historical examples of deliberation and judgment with reference to the three sources of persuasive materials - ethos, logos, and pathos.

St Paul: His Use of Ethos, Pathos, and Logos
by Mario M. Dicicco

This study uses a new paradigm to come to an understanding of the function and meaning of these chapters. It examines Paul's communicative strategy as a distinct rhetorical unit, through the lens of Aristotle's three constitutive methods of proof in any persuasive argumentation: ethos, pathos, and logos. Paul's use of these three proofs is a mirror image of the strategy of slander employed by the false apostles.